Plant Collagen, a plant-based inner beauty brand, announced that it participated in the "SEOUL FOOD in NY Pop-up Store" held in New York, USA.

​

The event was held in New York, which leads the world's food culture, and was visited by many visitors, as if showing an increased interest and status in Korean food.

​

Plant Collagen, which has the concept of "sustainable plant inner beauty," is an inner beauty brand of plant collagen developer RAWGA and has been released for sustainable inner beauty, replacing animal collagen around the world.

​

Plant collagen is Loga's patented multi-hydrolyzed technology that extracts collagen from plants in a tripeptide structure and contains collagen as well as polyphenols and flavonoids, which are antioxidants unique to plants.

​

In addition, in recognition of its innovation by developing sustainable alternative plant-based raw materials, it won the grand prize in the raw material category for the first time in Korea at SIAL PARIS, the world's largest food fair, in 2022. RAWGA's plant-based collagen is certified by U.S. Vegan, HALAL, NON-GOM, and ISO, while Plant Collagen was produced at HACCP production facilities and completed U.S. FDA registration, laying the foundation for its overseas expansion.

​

Kim Hyun-min, CEO of RAWGA, said, "At the second consumer event held in the United States following the LA KCON event in August, we were able to confirm the possibility of plant-based collagen and the expandability of the plant collagen brand," adding, "We will strive to develop healthier and sustainable products and expand contact points that can continue to meet consumers, including Amazon in the United States."